Today,
September 27th, marks 178 years since British fashion designer
Thomas Burberry was born in Brockham Green, nr Dorking, England. Apprenticed at
a local drapers shop, Thomas opened his outfitting business in 1856 and founded
what would go on to be both one of the biggest fashion brands in the world and
holder of several Royal Warrants as granted by the Royal Family. Specialising
early on in outdoor wear and aviation garments, as well as introducing the
hardwearing material gabardine to the market, Burberry has expanded over the
years into 3 iconic brands, each targeting unique markets.
Burberry Prorsum
The original
base line for all Burberry wear, the Burberry Prorsum logo was developed in
1901 and registered as a trademark for the brand. Featuring a knight on a horse
carrying a flag with the Latin Prorsum (forwards) featured clearly, this
iconic image is instantly recognisable for all Burberry fans. Famous faces to
have worn Burberry Prorsum in recent years include Anne Hathaway, Cara
Delevinge and Emma Stone. Bright satins and silks played a big part in their
Spring 2013 collection and these celebs, amongst others, showcased their love
for Burberry heavily at events such as the London Evening Standard Awards and
the British Fashion Awards.
Burberry London
Carrying forward
the heritage line of wear to work outdoor items including the infamous trench
coat as developed in WW1 for the War Office, Burberry London is typically the
higher end of the brand and is classed as elegant, eye catching and sartorial.
New arrivals for the AW 2013 season include bright, contrasting animal prints,
geometric dresses and of course, the timeless trench coat in a variety of
colours and designs. Typically,
Burberry London lines are worn for work and occasions where class and style are
required, with elegant jewellery and accessories to complement the outfit.
Burberry Brit is
a unique range of clothing, which includes the luxury and iconic design of the
main Burberry brand, but is available to a much wider audience and is available
with entry level pricing. The trench coat continues to be one of the best
sellers of this line, as well as the famous Burberry Brit scarf, quilted jackets
and a wide range of tops in different designs, including the famous Burberry
stripe.
Royal Warrants
The Royal
Warrants held by Burberry were granted in 1955 and 1989 by HM Queen Elizabeth
II and HRH the Prince of Wales and continue to be displayed proudly by the
company today.
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