Steffans are pleased to announce the lauch next week of the hotly anticipated watch brand TOYWATCH.
It has taken the industry by storm and with rave review is already being haled as the latest must have.
"TOYWATCH...has been a runaway hit since their debut."
- Kristina Dechter, The New York Times
"Hollywood is obsessed with this Italian-made chronograph wristwatch."
- Life & Style Weekly
"Many industry executives say they have not seen this kind of buzz since Swatch premiered its Swiss manufactured watches in 1983."
- Womens Wear Daily
In the fall of 2005, Milan-based designer and wristwatch aficionado Marco Mavilla designed the first TOYWATCH. A lightweight, oversized plastic watch, inspired by high design timepieces, TOYWATCH is unexpected, arresting and irreverent. Under the direction of fine-watch collector and TOYWATCH USA CEO, Randy Gordon, TOYWATCH was brought to the USA in the summer of 2006. An anti-luxury statement in a luxury obsessed culture, TOYWATCH has become the "it" wristwatch and the "must-have" item among style influentials and tastemakers
Celebrities wearing toy include Oprah, Madonna, Sienna Miller, Clive Owen, Jessica Alba, Owen Wilson, Uma Thurman and Katie Holmes.
It has taken the industry by storm and with rave review is already being haled as the latest must have.
"TOYWATCH...has been a runaway hit since their debut."
- Kristina Dechter, The New York Times
"Hollywood is obsessed with this Italian-made chronograph wristwatch."
- Life & Style Weekly
"Many industry executives say they have not seen this kind of buzz since Swatch premiered its Swiss manufactured watches in 1983."
- Womens Wear Daily
In the fall of 2005, Milan-based designer and wristwatch aficionado Marco Mavilla designed the first TOYWATCH. A lightweight, oversized plastic watch, inspired by high design timepieces, TOYWATCH is unexpected, arresting and irreverent. Under the direction of fine-watch collector and TOYWATCH USA CEO, Randy Gordon, TOYWATCH was brought to the USA in the summer of 2006. An anti-luxury statement in a luxury obsessed culture, TOYWATCH has become the "it" wristwatch and the "must-have" item among style influentials and tastemakers
Celebrities wearing toy include Oprah, Madonna, Sienna Miller, Clive Owen, Jessica Alba, Owen Wilson, Uma Thurman and Katie Holmes.
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